Some images are of their choice-TV programs at home,
movies in the theater, videotapes they buy, rent, or borrow from
the library, CD-ROMs. Other images are imposed on the adult
generations by demands connected to their professions, their
health, their hobbies, and by advertisement. After
image-recording and playing equipment became widely available,
the focus on TV and video expanded. In addition to the ability
to bring home films of one's choice, to buy and rent videotapes,
laser discs, and CD-ROMs on a variety of subjects, we are also
able to produce a video archive for family, school, community,
or professional purposes. We can even avail ourselves of cable
TV to generate programs of local interest. The generalized
system of networking (cable, satellites, airwaves), through which
images can be pumped from practically any location into schools,
homes, offices, and libraries, affects even further the relation
of children and adults among themselves and the relation of both
groups to language and to literacy in contemporary life. Anyone
with access to the printing presses of the digital world can
print a CD-ROM. Access to the Internet is no more expensive than
a magazine subscription. But the Internet is much more exciting
because we are not only at the receiving end.
The subject, as almost all have perceived and analyzed it, is not
the impact of visual technology and computers on reading
patterns, or the influence of new media on how people write.
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